{"id":1523,"date":"2022-10-18T21:00:00","date_gmt":"2022-10-18T15:30:00","guid":{"rendered":"https:\/\/codomotive.in\/projects\/wordpress\/eastindiaretail\/?p=1523"},"modified":"2023-05-21T11:43:51","modified_gmt":"2023-05-21T06:13:51","slug":"senco-grew-faster-than-all-peers-in-terms-of-revenue-in-fiscal-2021","status":"publish","type":"post","link":"https:\/\/eastindiaretail.com\/?p=1523","title":{"rendered":"Senco grew faster than all peers in terms of revenue in fiscal 2022"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1523\" class=\"elementor elementor-1523\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b7aba3b elementor-section-content-top elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b7aba3b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-00ed813\" data-id=\"00ed813\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-faf600e elementor-widget elementor-widget-text-editor\" data-id=\"faf600e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.7.4 - 31-08-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><!-- wp:paragraph --><\/p>\n<p>Jewellery major <a href=\"https:\/\/codomotive.in\/projects\/wordpress\/eastindiaretail\/senco-gold-and-diamonds\/\"><strong>Senco Gold and Diamonds<\/strong><\/a> with an all-India footprint and headquartered in Kolkata claims to be the largest organised jewellery retail player in East India with 97 stores and with the biggest geographical footprint in the non-eastern states. MD &amp; CEO\u00a0<a href=\"https:\/\/codomotive.in\/projects\/wordpress\/eastindiaretail\/md-ceo-suvankar-sen\/\"><strong>Suvankar Sen<\/strong><\/a> talks to EastIndiaRetail<\/p>\n<p><!-- \/wp:paragraph --><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd19e64 elementor-widget elementor-widget-text-editor\" data-id=\"dd19e64\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>By<strong> <b>Special Correspondent<\/b>\u00a0|<\/strong> October 18, 2022 | 9:00 am<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3201e9c elementor-widget elementor-widget-elementskit-social-share\" data-id=\"3201e9c\" data-element_type=\"widget\" data-widget_type=\"elementskit-social-share.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"ekit-wid-con\" >\t\t<ul class=\"ekit_socialshare\">\n                            <li class=\"elementor-repeater-item-4d9bb64\" data-social=\"facebook\">\n                    <a class=\"facebook\">\n                        \n                        <i aria-hidden=\"true\" class=\"icon icon-facebook\"><\/i>                        \n                                                                                            <\/a>\n                <\/li>\n                                            <li class=\"elementor-repeater-item-d08377a\" data-social=\"linkedin\">\n                    <a class=\"linkedin\">\n                        \n                        <i aria-hidden=\"true\" class=\"icon icon-linkedin\"><\/i>                        \n                                                                                            <\/a>\n                <\/li>\n                                    <\/ul>\n        <\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b458e92 elementor-widget elementor-widget-image\" data-id=\"b458e92\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.7.4 - 31-08-2022 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"683\" src=\"https:\/\/eastindiaretail.com\/wp-content\/uploads\/2022\/10\/0V7A2934-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/eastindiaretail.com\/wp-content\/uploads\/2022\/10\/0V7A2934-1024x683.jpg 1024w, https:\/\/eastindiaretail.com\/wp-content\/uploads\/2022\/10\/0V7A2934-300x200.jpg 300w, https:\/\/eastindiaretail.com\/wp-content\/uploads\/2022\/10\/0V7A2934-768x512.jpg 768w, https:\/\/eastindiaretail.com\/wp-content\/uploads\/2022\/10\/0V7A2934-1536x1024.jpg 1536w, https:\/\/eastindiaretail.com\/wp-content\/uploads\/2022\/10\/0V7A2934-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e47a591 elementor-widget elementor-widget-text-editor\" data-id=\"e47a591\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"margin-bottom:0;\">Apart from the regular Senco Gold &amp; Diamonds showrooms, plans are to add new and future generation formats like the D\u2019Signia showrooms in areas of comparatively higher affluence, and Everlite showrooms in areas with comparatively lower age median. SENCO<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-076391b elementor-widget elementor-widget-text-editor\" data-id=\"076391b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"margin-bottom: 0;\"><b>The Brief<\/b><\/p>\n<p><span style=\"font-weight: 400;\">West Bengal, the most prominent jewellery market and a major manufacturing hub in the East, is famous for intricately designed and handcrafted gold jewellery with delicate gold filigree. Reputed for its lightweight, handmade jewellery, the skilled \u2018karigars\u2019 or artisans are renowned for their craftsmanship.\u00a0<\/span><span style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">\u00a0<\/span><\/p>\n<p><b style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">Manufacturing hub: <\/b><span style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">A major gold and diamond jewellery exporting region, the manufacturers also supply to neighbouring states and other parts of the country.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Favourable state government policies like the setting up of a gems and jewellery park in Domjur, Howrah by the West Bengal Industrial Development Corporation Ltd\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">has been a boost for the industry. Sprawled over six acres with good connectivity to Kolkata, it is the prime gold manufacturing cluster in the state.<\/span><span style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">\u00a0<\/span><\/p>\n<p><b style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">Consumer call: \u00a0<\/b><span style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">Gold jewellery purchases in East India have a close association with tradition and culture, and consumers here go for more traditional designs. Apart from traditional bridal pieces like the chandbalis, choor, ratanchoor, mantasha, saptalahari, hansulis, nabaratna sets, kundan, polki and meenakari sets, there are gemstones too used for astrological purposes in the form of graharatna jewellery.<\/span><span style=\"background-color: var(--ast-global-color-5); font-style: inherit; font-weight: inherit;\">\u00a0<\/span><\/p>\n<p><b>Retail presence + product portfolio<\/b><span style=\"font-weight: 400;\"> Senco sells jewellery in gold, diamond, silver, platinum, precious and semi-precious stones and other metals which includes costume jewellery, as also gold and silver coins and utensils made of silver.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Its 127 showrooms, occupying a total area of approximately 393,342sqft, spread across 89 cities and towns in 13 states, offer a catalogue of more than 108,000 designs for gold jewellery and more than 46,000 designs for diamond jewellery. Some of its franchisee showrooms are located in tier II and tier III locations.<\/span><\/p>\n<p><!-- \/wp:paragraph --><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6959786 elementor-widget elementor-widget-text-editor\" data-id=\"6959786\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h5 style=\"margin-bottom: 5px;\"><b style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">What is the contribution of the East and the NorthEast to your total revenues?&nbsp;<\/b><\/h5>\n<p><span style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">Our revenue from operations as of FY21 was \u20b92,660 crore. Senco grew faster than all peers in terms of revenue from operations in fiscal 2021. The East and Northeast region contributed 84% of our total revenue in FY21 and location wise split of revenues for the same period was metros (34%), tier I 1 (29%) and tier II (33%).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In FY21, the consumption demand of gold was <\/span><b>\u20b9<\/b><span style=\"font-weight: 400;\">1766 billion and investment demand was <\/span><b>\u20b9<\/b><span style=\"font-weight: 400;\">679 billion. Consumption demand for gold includes gold jewellery, while investment demand for gold includes bars and coins.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&nbsp;<\/span><span style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">Within India, the southern states dominate with 38-43% of gold demand while eastern India commands a 13-18% share.&nbsp;<\/span><\/p>\n<p><span style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">Demand for jewellery in the eastern region is focussed largely on the 22-carat type. Southern India is predominantly a 22-carat traditional, handmade market too while the northern and western regions prefer 14-carat and 18-carat jewellery.<\/span><span style=\"background-color: var(--ast-global-color-5); font-style: inherit; font-weight: inherit;\">&nbsp;<\/span><\/p>\n<h5 style=\"margin-bottom: 5px;\"><b style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">What are your expansion plans and strategy?&nbsp;<\/b><\/h5>\n<p><span style=\"font-weight: 400;\">In line with our expansion strategy, while entering new state geographies, we endeavour to register our presence in the state capital or the largest city through company-operated showrooms before venturing into tier II and tier III locations, primarily through franchisee format in order to leverage logistical efficiency of inventory and return on capital. We believe that this hub-and-spoke approach has enabled us to successfully implement a franchisee model for our business and become a well-established name for jewellery, particularly in East and Northeast India.<\/span><\/p>\n<p><span style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">As part of our expansion strategy and becoming a future-ready company, we intend to customise our showroom formats based upon location and target segment. In addition to our regular Senco Gold &amp; Diamonds showrooms, we intend to add new and future generation formats like the D\u2019Signia showrooms in areas of comparatively higher affluence and Everlite showrooms in areas with comparatively lower age median.<\/span><span style=\"background-color: var(--ast-global-color-5); font-style: inherit; font-weight: inherit;\">&nbsp;<\/span><\/p>\n<h5 style=\"margin-bottom: 5px;\"><b>How is the market for the branded jewellery segment shaping up?<\/b><\/h5>\n<p><span style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">We believe that the branded jewellery market has significant growth opportunities. With the increasing number of working women, exposure to global designs, and rising number of young consumers who prefer to purchase jewellery for adornment rather than investments, consumer preferences are shifting away from traditional bulky jewellery to lightweight contemporary jewellery. Hence, jewellery retailers have started manufacturing lightweight jewellery of contemporary designs, suitable for daily use.<\/span><\/p>\n<p><span style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">The jewellery industry is subject to rapid and unpredictable changes in fashion trends and customer preferences. Customer preferences for jewellery designs and types vary from region to region in India. In addition, the availability and consumer acceptance of alternate metals such as cubic, zirconia, moissanite or laboratory-created diamonds has resulted in rapidly changing consumer preferences.<\/span><span style=\"background-color: var(--ast-global-color-5); font-style: inherit; font-weight: inherit;\">&nbsp;<\/span><\/p>\n<h5 style=\"margin-bottom: 5px;\"><b style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">The world has gone phygital. What has been your strategy?<\/b><\/h5>\n<p><span style=\"font-weight: 400;\">In addition to physical showrooms, we have also adopted the phygital model. To ensure that we reach geographies beyond brick-and-mortar, we intend to continue building our brand presence through the available e-commerce and online channels, including continued and seamless customer experience for online and offline sales through our websites, mobile, chat-bots and mobile application. Towards this end, we consistently invest in technology with a view to complementing our physical showroom presence with our digital presence. We aim to continue to increase our presence in the digital space through our online platforms as well as through online marketplaces. With the increasing use of the internet in India and the continued development of online channels, we believe that we will be able to expand our customer reach and increase our sales through the digital channel with relatively low investments. In addition, we believe that we can enhance our brand awareness among internet users and cater to a wider customer segment.<\/span><span style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We have launched our online platforms,&nbsp;<\/span><a href=\"http:\/\/www.sencogoldanddiamonds.com\/\"><span style=\"font-weight: 400;\">www.sencogoldanddiamonds.com<\/span><\/a><span style=\"font-weight: 400;\">,&nbsp;<\/span><a href=\"http:\/\/www.mygossip.in\/\"><span style=\"font-weight: 400;\">www.mygossip.in<\/span><\/a><span style=\"font-weight: 400;\">&nbsp;and&nbsp;<\/span><a href=\"http:\/\/www.mysenco.in\/\"><span style=\"font-weight: 400;\">www.mysenco.in<\/span><\/a><span style=\"font-weight: 400;\">&nbsp;and a mobile application, MySenco, through which we offer our jewellery products and gold coins to a diverse range of customers. Further, we have started selling our products on websites of various e-commerce aggregators.<\/span><span style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">&nbsp;<\/span><\/p>\n<h5 style=\"margin-bottom: 5px;\"><b style=\"font-style: inherit; background-color: var(--ast-global-color-5);\">What are your marketing budgets and campaigns like?&nbsp;<\/b><span style=\"font-style: inherit; font-weight: inherit; background-color: var(--ast-global-color-5);\">&nbsp;<\/span><\/h5>\n<p><span style=\"font-weight: 400;\">Highlighting the variety of our collection and designs, the Senco marketing campaigns are tailored to enhance brand recall and generate increased footfalls throughout the year. Our marketing schemes vary as per occasion, season and the needs of our customers and are tailored for occasions such as weddings, anniversaries, birthdays and festivities, when people customarily buy jewellery.&nbsp;During fiscal 2021 about \u20b926 crore was incurred on advertising and sales promotion.&nbsp;Over the years, we have appointed actors like Vidya Balan, Kiara Advani and Jaya Ahsan, Olympian Dutee Chand, and ace cricketer Sourav Ganguly as brand ambassadors to enhance brand presence.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5956a0 elementor-widget elementor-widget-elementskit-social-share\" data-id=\"d5956a0\" data-element_type=\"widget\" data-widget_type=\"elementskit-social-share.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"ekit-wid-con\" >\t\t<ul class=\"ekit_socialshare\">\n                            <li class=\"elementor-repeater-item-4d9bb64\" data-social=\"facebook\">\n                    <a class=\"facebook\">\n                        \n                        <i aria-hidden=\"true\" class=\"icon icon-facebook\"><\/i>                        \n                                                                                            <\/a>\n                <\/li>\n                                            <li class=\"elementor-repeater-item-d08377a\" data-social=\"linkedin\">\n                    <a class=\"linkedin\">\n                        \n                        <i aria-hidden=\"true\" class=\"icon icon-linkedin\"><\/i>                        \n                                                                                            <\/a>\n                <\/li>\n                                    <\/ul>\n        <\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-af0187b\" 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premium-blog-skin-side\">\r\n\t\t\t\t\t\t\t\t\t<div class=\"premium-blog-thumb-effect-wrapper\">\r\n\t\t\t\t\t\t<div class=\"premium-blog-thumbnail-container premium-blog-zoomin-effect\">\r\n\t\t\t\t\t\t\t<img width=\"150\" height=\"150\" src=\"https:\/\/eastindiaretail.com\/wp-content\/uploads\/2024\/04\/GIFTING-150x150.jpeg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-blog-thumbnail-overlay\">\r\n\t\t\t\t\t\t\t\t<a class=\"elementor-icon\" href=\"https:\/\/eastindiaretail.com\/?p=6483\" target=\"_self\"><\/a>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-blog-content-wrapper \">\r\n\r\n\t\t\t\t\t<div class=\"premium-blog-inner-container\">\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"premium-blog-entry-title\">\r\n\t\t\t<a href=\"https:\/\/eastindiaretail.com\/?p=6483\" target=\"_self\">\r\n\t\t\t\tThe Art of Gifting: Unveiling the Booming Industry in India\t\t\t<\/a>\r\n\t\t<\/h2>\r\n\t\t\t\t<div class=\"premium-blog-entry-meta\">\r\n\t\t\t\r\n\t\t\t\t\t\t\t<span class=\"premium-blog-meta-separator\">\u2022<\/span>\r\n\t\t\t\t<div class=\"premium-blog-post-time premium-blog-meta-data\">\r\n\t\t\t\t\t<i class=\"fa fa-clock-o\"><\/i>\r\n\t\t\t\t\t<span>April 28, 2024<\/span>\r\n\t\t\t\t<\/div>\r\n\t\t\t\r\n\t\t\t\r\n\t\t\t\t\t<\/div>\r\n\t\t\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\r\n\t\t\t\t<div class=\"premium-blog-post-outer-container\" data-total=\"3\">\r\n\t\t\t<div class=\"premium-blog-post-container premium-blog-skin-side\">\r\n\t\t\t\t\t\t\t\t\t<div class=\"premium-blog-thumb-effect-wrapper\">\r\n\t\t\t\t\t\t<div class=\"premium-blog-thumbnail-container premium-blog-zoomin-effect\">\r\n\t\t\t\t\t\t\t<img width=\"150\" height=\"150\" src=\"https:\/\/eastindiaretail.com\/wp-content\/uploads\/2024\/04\/AI-150x150.jpeg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-blog-thumbnail-overlay\">\r\n\t\t\t\t\t\t\t\t<a class=\"elementor-icon\" href=\"https:\/\/eastindiaretail.com\/?p=6469\" target=\"_self\"><\/a>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-blog-content-wrapper \">\r\n\r\n\t\t\t\t\t<div class=\"premium-blog-inner-container\">\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"premium-blog-entry-title\">\r\n\t\t\t<a href=\"https:\/\/eastindiaretail.com\/?p=6469\" target=\"_self\">\r\n\t\t\t\tHow artificial intelligence will change retail\t\t\t<\/a>\r\n\t\t<\/h2>\r\n\t\t\t\t<div class=\"premium-blog-entry-meta\">\r\n\t\t\t\r\n\t\t\t\t\t\t\t<span class=\"premium-blog-meta-separator\">\u2022<\/span>\r\n\t\t\t\t<div class=\"premium-blog-post-time premium-blog-meta-data\">\r\n\t\t\t\t\t<i class=\"fa fa-clock-o\"><\/i>\r\n\t\t\t\t\t<span>April 28, 2024<\/span>\r\n\t\t\t\t<\/div>\r\n\t\t\t\r\n\t\t\t\r\n\t\t\t\t\t<\/div>\r\n\t\t\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\r\n\t\t\t\t<div class=\"premium-blog-post-outer-container\" data-total=\"3\">\r\n\t\t\t<div class=\"premium-blog-post-container premium-blog-skin-side\">\r\n\t\t\t\t\t\t\t\t\t<div class=\"premium-blog-thumb-effect-wrapper\">\r\n\t\t\t\t\t\t<div class=\"premium-blog-thumbnail-container premium-blog-zoomin-effect\">\r\n\t\t\t\t\t\t\t<img width=\"150\" height=\"150\" src=\"https:\/\/eastindiaretail.com\/wp-content\/uploads\/2024\/04\/Great-Indian-festival-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-blog-thumbnail-overlay\">\r\n\t\t\t\t\t\t\t\t<a class=\"elementor-icon\" href=\"https:\/\/eastindiaretail.com\/?p=6461\" target=\"_self\"><\/a>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-blog-content-wrapper \">\r\n\r\n\t\t\t\t\t<div class=\"premium-blog-inner-container\">\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"premium-blog-entry-title\">\r\n\t\t\t<a href=\"https:\/\/eastindiaretail.com\/?p=6461\" target=\"_self\">\r\n\t\t\t\tAmazon&#8217;s Great Indian Festival 2023 saw a record number of new shoppers\t\t\t<\/a>\r\n\t\t<\/h2>\r\n\t\t\t\t<div class=\"premium-blog-entry-meta\">\r\n\t\t\t\r\n\t\t\t\t\t\t\t<span class=\"premium-blog-meta-separator\">\u2022<\/span>\r\n\t\t\t\t<div class=\"premium-blog-post-time premium-blog-meta-data\">\r\n\t\t\t\t\t<i class=\"fa fa-clock-o\"><\/i>\r\n\t\t\t\t\t<span>April 28, 2024<\/span>\r\n\t\t\t\t<\/div>\r\n\t\t\t\r\n\t\t\t\r\n\t\t\t\t\t<\/div>\r\n\t\t\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\r\n\t\t\t\t<\/div>\r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Jewellery major Senco Gold and Diamonds with an all-India footprint and headquartered in Kolkata claims to be the largest organised jewellery retail player in East India with 97 stores and with the biggest geographical footprint in the non-eastern states. MD &amp; CEO\u00a0Suvankar Sen talks to EastIndiaRetail By Special Correspondent\u00a0| October 18, 2022 | 9:00 am &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/eastindiaretail.com\/?p=6461\"> <span class=\"screen-reader-text\">Amazon&#8217;s Great Indian Festival 2023 saw a record number of new shoppers<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":1531,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[5,246,245,247],"tags":[],"_links":{"self":[{"href":"https:\/\/eastindiaretail.com\/index.php?rest_route=\/wp\/v2\/posts\/1523"}],"collection":[{"href":"https:\/\/eastindiaretail.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eastindiaretail.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eastindiaretail.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eastindiaretail.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1523"}],"version-history":[{"count":55,"href":"https:\/\/eastindiaretail.com\/index.php?rest_route=\/wp\/v2\/posts\/1523\/revisions"}],"predecessor-version":[{"id":4114,"href":"https:\/\/eastindiaretail.com\/index.php?rest_route=\/wp\/v2\/posts\/1523\/revisions\/4114"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eastindiaretail.com\/index.php?rest_route=\/wp\/v2\/media\/1531"}],"wp:attachment":[{"href":"https:\/\/eastindiaretail.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1523"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eastindiaretail.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1523"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eastindiaretail.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1523"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}