Miss Chase, founded in 2012 by Udayan Bubna in Kolkata, launched with a mission: to bring runway-inspired European elegance to Indian wardrobes. Merging technology and design, this fashion-first brand quickly carved its niche between medium and high segments, offering both affordability and premium style.
About the Brand
From inception, Miss Chase built its operations around vertical integration—design, manufacture, retail—all under one roof. This strategy allowed them to deliver bold, curated trends online weekly, staying ahead of the curve while cutting intermediary costs.Powered by data science and a team with backgrounds at Google and Groupon, the brand addresses the timeless dilemma of “nothing to wear” with stylish, quality-first solutions tailored for modern Indian women.
Price Range and Accessibility
Miss Chase’s offerings span a wide price spectrum—from INR 750–800 for basic western staples to INR 3,500–6,000 for high-impact, fashion-forward pieces (often available at compelling discounts). It’s this flexibility—covering both mid-tier affordability and upper-scale finesse—that enables Miss Chase to cater to diverse wardrobes and budgets.
Success So Far
• Known for releasing fresh collections weekly and encouraging unique styling, Miss Chase stays relevant and dynamic.
• Customer reviews consistently commend the brand for quality, affordability, and trend-forward style.
• With a relatively lean team of under 60 employees and estimated revenues in the multimillion-dollar range, Miss Chase’s blend of fashion, technology, and operational efficiency marks a compelling success story.
