Success was established in the year 1996, at Kolkata, West Bengal as the brain child of Mr. Rajnish Sethia. The brand is present in the industry since the past 26 years.
Starting out as a trouser manufacturer, today it has come of age. It now assembles a man’s complete wardrobe, consisting of suits, blazers, jackets, waist coats, shirts, trousers and denims along with value-adding accessories broadly classified into formal, casual and party-wear segments.
Brand evolution is the ongoing process of shaping a brand around changing consumer and market behaviours. This process naturally happens little by little, but even the smallest changes can lead to an impact on your audience and sales. It is key to evolve your brand over time to ensure a brand to keep up with the latest industry trends and stay ahead of your competition.
Sustaining and growing in a market which is being more saturated with each passing day is the biggest challenge in our industry. Success menswear does this by keeping their core values intact and moving in that direction.
Quality check and reassurance is their focus, along with timely delivery and sharp competitive pricing is the motto.
Kolkata, West Bengal and Bhubaneshwar, Odisha are the bestselling locations of Success Menswear. In West Bengal they have 8 outlets. They also aim at expanding more in other regions of India as well seeing the high potential.
Sara Sethia, Director at Success Menswear remarked – “Retail as a whole has a bright future — shopping malls being a big part of it. They not only encourage shopping, but give the customers a full experience which they are looking for. This year Success completed their 25 years, on this she added, “Celebrated this year with our team who has supported us in coming this far and made suCCess the success it is today.”