THE YELLOW STRAW IS TAKING KOLKATA BY STORM

Kolkata’s popular juice bar chain The Yellow Straw opened a new outlet at Rabindranath Tagore Hospital, Kolkata.

It has been a successful journey for Piyush Kankaria and Vikram Khinwasara, who started ‘The Yellow Straw’, a fruit juice shop in Kolkata in 2014. 

They opened their first shop with two employees on May 2, 2014. “Initially, we did all the work, including preparing the juices and serving to customers. We sold 85 glasses of juice on the very first day of opening the counter,” shares Vikram.

Spreading some sweetness in the City of Joy, The Yellow Straw is taking Kolkata by storm. Their core offerings include fresh juices, fruit shakes, fruit salads, fruit sundaes and light munches like toasties, and sandwiches. They claim to have 100 percent water-free juices, even for hard fruits like apple and guava. Using masticating juicers, the juices comprises of more than 90 percent of nutrients of fruits and they offer around 45 plus varieties of juices and shakes. 

Other than fresh apple and guava juice which are made without a drop of water, they have many interesting fusion juices too like the ChiliPataka Straw which is a mix of pineapple, kiwi and green chilies, Power Punch Straw which is a mix of spinach, apples, oranges and beet root, Healthy Straw which is a mix of bottle gourd, turmeric, ginger, beet root and lemon.

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