With the rise of sustainability, Twirl.store is thriving as an innovative initiative
dedicated to reducing fabric wastage and empowering women. Founded by Sujata
Chatterjee, an engineer turned social entrepreneur, Twirl.store envisions transforming
fashion into a sustainable practice. In a world where fast fashion and disposable
consumerism have taken the lead, Twirl.store is breaking the chain by proving that
businesses too can make positive differences.
Twirl.store collects unwanted clothing and fabrics from across India, redistributing
part of it to those in need in slums and remote villages. The remaining materials are
upcycled by skilled rural women into eco-friendly products like bags, accessories, and
gift items. This process not only reduces waste but also provides livelihoods, creating
an environment of empowerment and skill development.
The impact of Twirl.store extends beyond the immediate benefits of waste reduction
and livelihood provision. By promoting sustainable practices and creating
opportunities for women, Twirl.store contributes to the broader goals of
environmental conservation and social equity. This holistic approach ensures that
every aspect of their work supports a better, more sustainable future.
Learn more details on https://twirl.store/ or mail to connect for collaboration at
info@twirl.store or through Whatsapp at 9007428062 if you wish to partner with
them on their mission.
