Author name: eastindia_retail

28th EIGMEF Festive Fair – An opportunity for Eastern Apparel Industry to Flourish

Event / By

The 28th EIGMEF Festive Fair flagged off with 148 participants, more than 700 brands and many retailers and trade professionals from all over India at “Milan Mela” ground on Eastern Metropolitan Bypass, opposite Science City, Kolkata spanning for three days, 5th, 6th & 7th July 2023. East India Retail Group was the part of this …

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ndhgo supports businesses go online without coding

Technology / By

ndhgo is an AI-powered SaaS no-code eCommerce platform offering Enterprise level services, for all businesses large or small. It is committed to making phygital a reality for retailers across all sectors. Launched with over 10,000+ D2C brands successfully running their business on the platform, ndhgo is one of the early adopters of ONDC (Open Network …

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“Daksha – Crafting Voices” showcased the incredible talent of Rural Bengal

Event / By

Heritage is important as it provides a link to our past, preserving cultural, historical, and social experiences. It fosters a sense of identity, unity, and collective memory, promoting social cohesion. Heritage also serves as a valuable educational resource, offering insights into traditions, values, and lessons from previous generations. Over the course of 6 days from …

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HOW TECHNOLOGY IS POWERING THE D2C BRANDS

Fashion / By

There isn’t a single industry that hasn’t been impacted by technological advancement. When it comes to leveraging technology innovation, the eCommerce business is no exception. eCommerce was born as a result of technological advancements, and it is the driving force behind the e-commerce trend’s upward trajectory. New technology has empowered consumers. They have unlimited access to …

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Crocs X Bira 91’s new limited-edition collab is just stellar

Fashion / By

It’s just so vibrant! We are talking about the Crocs X Bira 91 collaboration for their recently launched limited edition footwear. The super comfortable and trusted crocs now have a playful makeover, and the Classic Clogs have the go to boozy fav Bira’s iconic monkey mascot and other key icons that make the shoes perfect …

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Café Mezzuna’s Mezze9 Studio is offering the perfect ‘adda’ course

Food / By

The flavours of bustling souks are set to come alive at Mezze9 Studio, the newest venture of Speciality Group’s popular Kolkata chain Café Mezzuna. Curated by chef Sabyasachi Gorai aka Chef Saby, who is also a recipient of the coveted National Tourism award, the exotic spread at Mezze9 Studio promises to tickle the palates of Kolkata’s …

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Online Journey of Offline Retailers: Transition to Build an Omnichannel Experience

Technology / By

The growth of physical retail, i.e., offline retail market, has never seen the pressure that it has over the last five years. The recent pandemic followed by lockdowns further escalated the challenge with most consumers preferring online retail over heading to stores due to the fear of catching the virus. This led to two extremely …

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Reliance Retail opens GAP’s first standalone store in Kolkata

Fashion / By

Reliance Retail has announced the opening of GAP’s first standalone store in Calcutta at Forum Courtyard Mall on Elgin Road. The store is spread over 5,500 square feet and offers a differentiated shopping experience to Indian consumers. This move is part of GAP’s long-term growth plan in India, and the brand is expected to open …

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Manyavar-Mohey Unveils Its Largest Store in East India!

Fashion / By

Manyavar-Mohey is delighted to announce the launch of its largest store in East India, situated in the heart of Ranchi. India’s most loved celebration wear brand brings its exquisite celebration wear collections, including Kurtas, Sherwanis, Indo-western sets, Nehru Jackets for men, Lehengas, Sarees and Gowns for women, not to miss our adorable collection for kids. …

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