Digital marketing is the use of digital channels or technologies to sell or promote a product or service. Content marketing, email marketing, pay-per-click (PPC) advertising, and SEO all fall under the umbrella of digital marketing. Put more simply: if you’re being nudged to buy something when you’re online, then that’s digital marketing at work. Mr. Santanu Mukherjee, Director – INT …
The state MSME department has launched West Bengal Textile Incentive Scheme (WBTIS), 2022, intending to extend fiscal incentives to textile sector industries across the entire value chain starting from fibre to stitched garments, to set up and expand such units in the state. An eligible textile Industry in the state will be entitled to state …
WowEats has launched its 3rd Outlet at #SaratBoseRoad, Kolkata for More Wow at the City of Joy. Wow! Eats promises to bring together the best of all wow!-world, with all three popular brands under one roof – Wow! Momo, Wow! China & Wow! Chicken. It’s at one end stepping stone for Wow! Momo Foods as …
Mitul Das, CEO & Growth Strategist at UrsDigitally has shared his opinions regarding an online store. He is specialized in conceptualizing large scale Digital Transformation Programs. How do I start building my online store? The first step to this journey is to invest on ‘Commerce Strategy’ where you define the 4Ps or Marketing Mix for …
In its endeavour to expand in towns of West Bengal, legacy jeweller P. C. Chandra Jewellers inaugurated its second showroom in Malda on July 16. The launch took place in presence of Uday Kumar Chandra, Managing Director of P.C. Chandra Jewellers and Soumya Sankar Chatterjee, General Manager, Admin and Sales, P.C. Chandra Jewellers. It is the brand’s 62nd showroom in the country. …
P C Chandra Jewellers opens 62nd India showroom in Malda Read More »
Luxury fashion and accessories brand Louis Vuitton has launched an e-commerce website for the Indian market. The brand’s online store for India offers a wide range of luxury accessories and its personalisation service. “Our India website is now live,” wrote Louis Vuitton’s India country manager Shriya Puri on Linkedin. By opening an e-commerce store specifically …
Louis Vuitton launches e-commerce store for India Read More »
Phonepe-backed Pincode, a shopping app developed on the government-backed marketplace, the Open Network for Digital Commerce (ONDC), Tuesday said it has gone live in 10 cities across India. The cities include Mumbai, Delhi, Nodia, Gurgaon, Chennai, Hyderabad, Ahmedabad, Pune and Kolkata. The app was launched in Bengaluru in April where it has delivered over one …
PhonePe’s Pincode goes live in ten cities including Kolkata Read More »
West Bengal-based brand Benfish will launch baked snacks at its own stores and franchisee outlets. It is a fisherman’s cooperative society that is all set to give multi-national chains, like KFC, Dominos and McDonald’s, a run for their money with regional snacks available at pocket-friendly prices. Benfish, which was registered under the West Bengal Cooperative Societies Act …
A fisherman’s cooperative society in Kolkata to launch a trendy café Read More »
Now, with new establishments being constructed every now and then, Park Street has become this interwoven tapestry of nostalgia dating back centuries combined with contemporary opulence. The renowned thoroughfare beautifully weaves itself into the fabric of the city, and Park Street’s latest addition, AMPM ingeniously embraces this sentiment in its design. AMPM Park Street is …
Nestasia, a home decor and lifestyle brand, announced the opening of its first-ever offline store in Kolkata, located on the bustling Russell Street. Spread over 750 sq. ft., the store offers more than 1200 products across its top seven categories- dining, kitchen, decor, bags and accessories, bath, soft furnishing, and stationery. The store is designed …
Home decor brand Nestasia opens its first offline store in Kolkata Read More »
