Author name: eastindia_retail

Reliance Reintroduces Banned Chinese Brand Shein in India: A Comeback Story

Retail / By

Reliance Revives Banned Chinese Brand in India: The Shein Comeback Story Reliance Industries Limited decided to reintroduce this Chinese brand in India represents a significant strategic move that could potentially reshape the Indian fashion market. Partnering with SHEIN, Reliance aims to leverage the brand’s strengths in speed, efficiency, and deep consumer insights. This collaboration has …

Reliance Reintroduces Banned Chinese Brand Shein in India: A Comeback Story Read More »

Myntra Expands into Gifting with Over 70,000 Options Across Multiple Categories

Retail / By

Myntra Delves into Gifting: Over 70,000 Options Spanning Multiple Categories…. As India prepares for the upcoming festive season, Myntra is expanding its presence in the gifting sector with a diverse selection exceeding 70,000 options. The online fashion retailer, owned by Walmart, highlighted that India’s gifting culture extends beyond traditional festivals to include occasions such as …

Myntra Expands into Gifting with Over 70,000 Options Across Multiple Categories Read More »

Dabur India Limited Pledges to Cut Added Sugars in Its Beverages

Food / By

Dabur India Limited is committed to reducing the amount of added sugars in its beverages! In the latest phase of its sugar reduction program, Dabur plans to lower added sugars by an average of 3% across two-thirds of its beverage range. Since 2019, the company has been progressively reformulating its Real fruit juices, achieving notable …

Dabur India Limited Pledges to Cut Added Sugars in Its Beverages Read More »

Celebrate the handloom legacy of India with these hand-woven Home Furnishings from Onset Homes

Retail / By

Every year, August 7 is observed as National Handloom Day to highlight and celebrate the rich legacy of hand-woven fabrics and weaves India is renowned for. The making of a handloom product involves numerous hands, directly and indirectly. Onset Homes, spearheaded by the dynamic Neha Jhunjhunwala has launched its very special Hand-woven Collection of soft furnishings, ‘Woven with Love’. From traditional …

Celebrate the handloom legacy of India with these hand-woven Home Furnishings from Onset Homes Read More »

Ojasvini’ launches its first flagship store in Kolkata

Fashion / By

Nestled in the heart of Kolkata on Sarat Bose Road, walking into the newly minted ‘Ojasvini’ luxury womenswear store, is like waltzing through an artistic forest. The new establishment is a celebration of craftsmanship and an ode to India’s culture and heritage. Be it newer silhouettes, unconventional colour palette or just building a wholesome wardrobe, the scope to experiment …

Ojasvini’ launches its first flagship store in Kolkata Read More »

Flora Khiangte: The Visionary Behind ZeroTru’s Roselle Revolution

Food / By

Flora Khiangte, a determined woman from South Mizoram, is transforming the region’s well-known crop, Roselle, through her entrepreneurial venture, ZeroTru. Since 2022, Flora and her dedicated team have been processing Mizoram’s native Roselle Hibiscus into tea and non-alcoholic beverages. Traditionally, this little red flower has been harvested, sun-dried, and processed into tea by rural women …

Flora Khiangte: The Visionary Behind ZeroTru’s Roselle Revolution Read More »

The Fabric of Change: Twirl.store is Revolutionizing Fashion

Fashion / By

With the rise of sustainability, Twirl.store is thriving as an innovative initiative dedicated to reducing fabric wastage and empowering women. Founded by Sujata Chatterjee, an engineer turned social entrepreneur, Twirl.store envisions transforming fashion into a sustainable practice. In a world where fast fashion and disposable consumerism have taken the lead, Twirl.store is breaking the chain …

The Fabric of Change: Twirl.store is Revolutionizing Fashion Read More »

GR Foods: Delivering organic Mizo delights

Food / By

Among the lush green hills of Mizoram, a passionate entrepreneur, Dr. Angela wasdriven by a vision to elevate local agricultural produce through advanced processingtechniques. This venture began with a small table top Vacuum Packing Machine toprocess Alocasia fornicate (Baibing) and bamboo shoots (Rawnaltuai & Mautuai) inAugust 2020. Collaborating closely with certified organic farmers under MissionOrganic …

GR Foods: Delivering organic Mizo delights Read More »

Celebrate the Bond of Love with Exceptional Jewellery

Fashion / By

As the festival of Raksha Bandhan approaches, the esteemed jewellery brands are thrilled to present their exclusive Rakhi Edit collections. This year, the curated selection embodies the essence of this cherished occasion, blending traditional artistry with contemporary designs. From intricately crafted Rakhi bracelets to elegant jewellery pieces perfect for gifting, Rakhi Edit celebrates the bond …

Celebrate the Bond of Love with Exceptional Jewellery Read More »

Onset Homes’: Give your home decor a fuss-free festive season update

Retail / By

August is a whole mood—it heralds the beginning of festive season with Raksha Bandhan,  Sindhara & Krishna Janmashtami. One of the hallmarks of this season in India, other than the near-constant food coma, is the focus on home improvement. This is the time to spruce up your space and think about simple ways to give your …

Onset Homes’: Give your home decor a fuss-free festive season update Read More »