As the glow of diyas lights up our homes and the sweet aroma of festive treats fill the air, thespirit of Diwali truly begins to shine. It’s that time of the year when celebrations come alive,and your wardrobe deserves to reflect the joy and vibrancy of the season. Dressing up duringthis time shouldn’t feel like …
This Diwali, Light Up Your Style with ‘The Celebration Series’ by Van Heusen Read More »
Kantha embroidery, a traditional craft practiced by women in Bengal for centuries, has seen a remarkable evolution in recent years. Originally created for personal use, this art form has now emerged as a significant livelihood channel for women artisans. Thanks to the support of various social organizations, governmental bodies, and NGOs, Kantha artists have transitioned …
Peol- a story of weaving women’s entrepreneurship by blending traditional practices Read More »
Durga Puja with its Spectacular Processions, Rhythmic Beats of Dhaak, and the captivating ambiance of elaborately Decorated Pandals, is a time of both devotion and festivity. It is not just a festival to be celebrated amongst the Bengali Community. It’s an emotion which selflessly ties and brings close, people of several communities and different age …
Surbhi Pansari- Luxe Menswear Brand unveils their Pujo Collection Read More »
As Durga Puja draws near, celebrated for its grandeur and cultural significance, renowned jewellery brands are excited to unveil their exclusive Durga Puja Edit collections. This year’s carefully curated selection captures the festival’s vibrant spirit and traditional elegance, seamlessly blending classic craftsmanship with modern flair. From ornate statement pieces to delicately designed adornments, the Durga …
Introducing the Durga Puja Edit 2024: Embrace the Festival with Exquisite Jewellery Read More »
At Weave Me More Dreams, every thread woven tells a story of tradition, passion, and a profound love for handloom textiles. Founded by Irene Chhangte, an alumna of the National Institute of Fashion Technology (NIFT), New Delhi, Weave Me More Dreams is a proof to her lifelong dedication to reviving traditional skills and designs in …
Weave Me More Dreams: A Legacy of Tradition and Craftsmanship Read More »
The future of online shopping is set for a major transformation. Now, the landscape has evolved dramatically. Several emerging trends are poised to revolutionize how we shop, sell, and engage with customers online. Here are the key trends expected to shape the industry in 2024: 📌 Social Commerce: Social media platforms like Instagram and Facebook …
Revolutionizing Retail: The Major Transformation of the Online Shopping Landscape Read More »
Tata’s Misbu: A Blueprint for Beauty Market Success Tata’s entry into the beauty sector with Misbu echoes its triumph with Zudio. The strategy involves applying its fast-fashion model to the cosmetics field. By utilizing its vast retail network and in-depth knowledge of Indian consumers, Tata aims to shake up the beauty market. Misbu’s appeal is …
Unveiling Tata’s Misbu: A Strategic Blueprint for Dominating the Beauty Market Read More »
Imagine purchasing from your favourite fashion brands through a rapid delivery service like Blinkit. Many fashion brands are now exploring quick commerce options. Sidhant Keshwani, founder and CEO of Libas, revealed in an interview that they are poised to make a significant move by testing out Blinkit’s fast delivery platform. They plan to launch the …
Fashion Brands Explore Quick Commerce with Blinkit Read More »
Luxury brands such as Christian Dior Couture, CHANEL, Gucci, Burberry, Versace, Louis Vuitton, HUGO BOSS are embodying the principle of engaging directly with their consumers where they reside. This strategy also reflects the concentrated nature of luxury consumption in India. Interestingly, the CEO of Bvlgari notes that only 40% of luxury consumption in India originates …
Nestled in the heart of Kolkata on Sarat Bose Road, walking into the newly minted ‘Ojasvini’ luxury womenswear store, is like waltzing through an artistic forest. The new establishment is a celebration of craftsmanship and an ode to India’s culture and heritage. Be it newer silhouettes, unconventional colour palette or just building a wholesome wardrobe, the scope to experiment …
Ojasvini’ launches its first flagship store in Kolkata Read More »
