Fashion

Steep Surge: Traditional Men’s Wedding Attire Sales Soar by 25%

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The demand for traditional men’s wedding attire is experiencing a significant uptick, with sales of sherwanis and other ethnic clothing rising by 25% over the past three years. This surge has sparked fierce competition among major players like Aditya Birla Fashion, Vedant Fashions, and Raymond, leading to an aggressive expansion in the wedding-wear sector. Sherwanis …

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New shoe sizing system proposed for Indians

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For decades, Indians have squeezed their feet into shoes sized according to US or European standards. Often, this resulted in discomfort, blisters, and even foot deformities. But a revolutionary change might be on the horizon with the proposal of a new, indigenous shoe sizing system called ‘Bha’. Developed by the Council of Scientific and Industrial …

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Ajanta Footcare has launched its first flagship store in Bhubaneshwar

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Ajanta Footcare, the exclusive retail chain of Ajanta Shoes, a 67-year-old footwear brand having a strong presence in multi-brand outlets pan India, recently launched its 1st flagship store in Ashoknagar, Bhubaneshwar. To mark this momentous occasion, the store was inaugurated by the gorgeous Odia actor Elina Samantray in the presence of Ms.SoumiBanik, the MD, Ajanta …

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Shoppers Stop partnered with Bath & Body Works to expand its presence

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Apparel Group India Pvt. Ltd. announced on December4 that it has partnered with Shoppers Stop to expand the presence of Bath & Body Works, an American fragrance brand, in India. The Shoppers Stop outlet located in City Centre Mall, SaltLake, Kolkata, will be home to the first Bath & Body Works shop-in-shop experience. “The immersive retail …

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REDTAPE LIMITED launched its newest store at PaltanBazar, Guwahati

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Fashion and lifestyle brand REDTAPE LIMITED launched its newest store at G.S Road next to UlubariMasjid, PaltanBazar, hashtag#Guwahati. Founded in 1996, Red Tape is owned and managed by Mirza International Limited. In 2006, the brand forayed into the apparel sector and unveiled a men’s clothing and accessories line. Mirza International Ltd. is a manufacturer and …

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KOMPANERO new store at Oberoi Mall

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Indian premium leather brand KOMPANERO has strengthened its retail presence with the opening of its new store at Oberoi Mall. The new store will house ladies’ handbags, sling bags, travel bags, backpacks, messenger bags, portfolios and handcrafted Italian footwear along with leather jackets and belts. The leather handbag and accessories brand Kompanero, which was founded …

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V-Cut is opening soon at Diamond Plaza Mall

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V-Cut The Blouse Expert is opening soon at Diamond Plaza Mall, Kolkata. V-Cut is not just about creating traditional blouse styles. They also cater to the modern, fashion-forward women of today. The brand specialises in creating stunning blouses that are both ready-to-wear and custom-made within 72 hours. Lipika Dudhoria is the mastermind behind the brand. V-Cut …

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Lenskart acquires Japan’s Owndays in $400 million deal

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Lenskart.com, Asia’s largest omnichannel retailer and manufacturer of premium quality and contemporary eyewear, has successfully launched a new store in Phulwari Sharif, Patna. Last year, it acquired a majority stake in Japanese eyewear brand OWNDAYS CO LTD in a deal reportedly worth around $400 Mn. Back then, the company said that with such acquisitions, Lenskart aims to become …

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‘Jewel Box’ seals Rs 2 crore deal on ‘Shark Tank India 3’

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The Kolkata-based jewellery brand, Jewel Box, managed to seal an all shark deal of Rs 2 crore. Jewel Box brings the magic of science to the art of jewellery, crafting lab-grown diamonds that are physically, chemically, and optically indistinguishable from their natural counterparts. As the founders, Nipun Kochar, and Vidita Kochar, made their debut on …

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