Author name: eastindia_retail

FIRST CRY OPENS NEW STORE IN AGARTALA

The baby care segment in India is huge and promising. But the challenge lies in the fact that the market is really unorganized. Like any other business, staying relevant for consumers is imperative. Hence, FirstCry.com (BrainBees Solutions Pvt. Ltd.) has to work on its toes to launch innovative and exciting strategies for its consumers. Recently, FirstCry.com (BrainBees Solutions Pvt. Ltd.) has …

FIRST CRY OPENS NEW STORE IN AGARTALA Read More »

Rare Rabbit to Expand Retail at Ranchi Mall

Premium Indian menswear brand Rare Rabbit owned by Mumbai-based textile producer and exporter Radhamani Group has strengthened its retail presence in the eastern region of India with the opening of its new store in Mall of Ranchi. Rare Rabbit’s expansion in India has been impressive, with the brand achieving a significant milestone by opening its 100th store in …

Rare Rabbit to Expand Retail at Ranchi Mall Read More »

Apple partner i Destiny expanding their retail play rapidly in Eastern India

iPhone-maker Apple’s retail partners are bullish on the company’s growth in the smartphone and tablet space and are accordingly preparing to further grow their businesses. The company’s partner iDestiny, which presently has 14 stores and plans to open new stores in cities of states in East and North East parts of the country is preparing …

Apple partner i Destiny expanding their retail play rapidly in Eastern India Read More »

Marketing in the Digital Era

Digital marketing is the use of digital channels or technologies to sell or promote a product or service. Content marketing, email marketing, pay-per-click (PPC) advertising, and SEO all fall under the umbrella of digital marketing. Put more simply: if you’re being nudged to buy something when you’re online, then that’s digital marketing at work.  Mr. Santanu Mukherjee, Director – INT …

Marketing in the Digital Era Read More »