Author name: eastindia_retail

The Art of Gifting: Unveiling the Booming Industry in India

The gifting industry in India has been witnessing tremendous growth over the years, driven by a growing demand for personalized and unique gifts. The industry, which was once limited to traditional occasions such as weddings and festivals, has now expanded to include a wide range of events, including birthdays, anniversaries, promotions, and more. According to …

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How Gen Z and millennials are transforming luxury retail

By 2026, Millennials and Generation Z are expected to account for 75% of luxury goods buyers. This striking evolution is reshaping the luxury landscape, driven by younger, higher-spending, more demanding consumers. It also brings new trends to the forefront, such as the resale and rental of luxury goods. “The younger cohorts have been one of the big …

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Amazon’s Great Indian Festival 2023 saw a record number of new shoppers

The month-long Great Indian Festival 2023, which started on October 8, was one of the best ever shopping celebration for Amazon’s customers, sellers and brand partners across the country. This GIF witnessed a record of 110 crore customer visits, making it the highest ever. More than 40 lakh new customers shopped on Amazon India for the …

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The Story of Bengal’s Durga Puja Economy: Financial activity during the Puja season is now more vital to the state than ever before

As Bengal’s Durga Puja kicks off in earnest today, it is time to recognise that along with being a cultural extravaganza, it is an economic powerhouse in its own right. The festival brings together diverse communities and, in the process, fosters a financial ecosystem that involves transactions of significant amount across the state.  In the …

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Factors influencing high street retail in India

The recent evolution of high streets starts with higher value consumption, followed by the introduction of a brand pull store (anchor store) catering to the aspirations of shoppers. Eventually, these streets attract a diverse range of retailers, including mid to premium brands. Depending on primary and secondary catchment areas, such high streets ultimately attract luxury …

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Co-branded credit cards: The battle for the top spot

Co-branded credit cards have gone beyond the fuel and travel segments into fashion and food delivery. But with reward points and cashbacks a given, the challenge for issuers will be to keep their card the top-of-the-wallet one. The credit cards that the online marketplace and leading retailers are launching, is also targeting buyers in smaller …

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Woman entrepreneur expands family business to create a chain of convenience stores

Arambagh Foodmart: Pioneer of Modern Retail in East India The story of how a chain of stores selling processed and ready-to-eat chicken items has evolved into becoming one of the top Food & Grocery retail chains in Eastern India with a footprint across all major cities of Bengal…   It takes skill, drive and vision …

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