Author name: eastindia_retail

Kolkata Is Home to Many Women’s Wear Brands, Miss Chase Being One of Them

Consumption, Fashion / By

Miss Chase, founded in 2012 by Udayan Bubna in Kolkata, launched with a mission: to bring runway-inspired European elegance to Indian wardrobes. Merging technology and design, this fashion-first brand quickly carved its niche between medium and high segments, offering both affordability and premium style. About the BrandFrom inception, Miss Chase built its operations around vertical …

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From Little Laughs to Big Cheers: A Rakhi Tableware Collection for All Ages

Consumption, Funding / By

Introducing Studio Earth’s Raksha Bandhan collection: elegant enough for adults,whimsical enough for kids, special enough for everyone….. August 2025, Kolkata — Who hasn’t broken a vase and blamed it on their sibling? Or eaten the last piece of their favourite chocolate? While playing around as troublemakers in each other’s life has its own fun and …

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MSME Schemes by the Government of India and the West Bengal Government.

Funding / By

The Government of India and the West Bengal Government run extensive MSME (Micro, Small, and Medium Enterprises) schemes to boost entrepreneurship and industrial growth. Here’s a detailed overview of these schemes, including how you can apply and access their benefits: Central Government MSME Schemes (India) Key Central Schemes ₹5 Lakh MSME Subsidy Scheme (2025) What: Direct grant (not a loan) of …

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Tukhu Rhi: Weaving Tradition, Empowering Women, and Sustaining Nature

Retail / By

In the heart of Bade Village, Nagaland, a remarkable group of women is transformingnature’s bounty into timeless artistry. Tukhu Rhi, a thriving women’s collective, ispreserving indigenous weaving traditions by crafting exquisite, eco-friendly productsfrom banana fiber. Their beautifully woven baskets, wall hangings, coasters, mats, andeven cloaths are more than just handmade items—they are powerful symbols ofcommunity …

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Unlocking Growth and Loyalty: Why Retailers and Brands in India Should Partner with Credit Cards and Banks

Retail / By

The Indian credit card market is evolving rapidly, with co-branded credit cards emerging as a powerful tool for retailers and brands to deepen customer engagement, boost sales, and build loyalty. According to industry reports, co-branded credit cards now account for around 12-15% of the market share in India and are expected to grow to over …

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Pou Chong’s Rise: From Chinatown Roots to a National FMCG Icon

Fashion, Food / By

What began as a small-scale, handcrafted operation in Kolkata’s Tangra area has today become a nationally recognized brand synonymous with quality Asian condiments. Pou Chong’s story is not just about food—it’s about legacy, adaptability, and regional pride turned national presence.  From Local Legacy to National Reach In the mid-20th century, when Indian Chinese cuisine was …

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Sustainibility is the Future of Fashion

Fashion / By

The Sustainable Fashion Revolution: 7 Brands Leading the Way! Fashion is undergoing a revolution—one that’s ethical, eco-conscious, and paving the way for a greener future.  The rise of sustainable fashion isn’t just a trend; it’s a movement toward responsible consumerism. With climate change and waste crises looming, choosing ethical brands means embracing quality over quantity, …

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Poila Baisakh Collection 2025

Fashion / By

Avama Jewellers by Abhishek KajariaSPLURGE-WORTHY OPTIONS FROM ‘MONIROTNO’ BY AVAMA JEWELLERS THIS POILA BAISAKH April 2025 –Poila Baishakh, a festival celebrated with zeal and happiness acrossWest Bengal, an occasion where Bengalis dress in their best attire and jewellery to sharejoyous moments with friends and family.Resonating with the current trend, Avama Jewellers has launchedtheir elegantPoila Baisakh collection, …

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